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Integrations

Connecting Facebook Messenger (Page Access Token setup)

Connect your Facebook Page to SalesThumb using a Page Access Token so Messenger conversations land in your Inbox alongside SMS, email, and web chat — plus what actually happens when you disconnect.

4 min read

What this integration does

Once connected, your Facebook Page's Messenger conversations flow straight into your SalesThumb Inbox — right alongside your SMS, email, and web chat threads. Your team replies from one place instead of juggling the Facebook Page Inbox on the side.

A quick note on how this connects: the Facebook Messenger page now leads with a one-click Connect Facebook Page button (Meta sign-in, which also links an Instagram Business account if you have one). If that button is greyed out with a "Meta OAuth isn't configured yet" note, use the manual Page Access Token paste under "Or connect manually" — the steps below cover that path.

Before you start

You'll need:

  • A Facebook Page for your shop (if you don't have one yet, create it in Facebook first)
  • A Meta App connected to that Page, with a Page Access Token generated from Messenger → Settings → Access Tokens in the Meta developer console
  • OWNER or ADMIN access on your SalesThumb account — connecting and disconnecting integrations is restricted to those two roles

Step 1: Get your Page Access Token from Meta

  1. Log into the Meta for Developers console and create (or open) a Meta App tied to your Facebook Page.
  2. Add the Messenger product to the app.
  3. Under Messenger → Settings → Access Tokens, generate a long-lived Page Access Token for your Page.
  4. Copy the token and your Page ID somewhere safe for a moment — you'll paste both into SalesThumb next.

Step 2: Connect in SalesThumb

  1. Go to Settings → Integrations and find the Facebook Messenger card.
  2. Click through to open the Facebook Messenger page.
  3. Fill in the connect form:
    • Page ID — your Facebook Page's numeric ID
    • Page Access Token — the long-lived token you generated in Step 1
    • Page name (optional) — a friendly label so you can recognize the connection at a glance
  4. Click Connect.

Your token is encrypted the moment you hit Connect and isn't displayed again after that — so double-check it before submitting. If you need to rotate or replace it later, just reconnect with the new token; SalesThumb refreshes the existing connection rather than creating a duplicate.

Step 3: Subscribe your webhook

After connecting, SalesThumb shows you a Webhook URL (something like https://yourdomain.com/api/webhooks/facebook). Copy it into your Meta App's Messenger settings and subscribe it to the messages event — that's what tells Meta to push new conversations to SalesThumb in real time.

Where messages show up

New Messenger conversations land in your Inbox automatically once the webhook is subscribed. You can reply from the Inbox on new-lead Messenger threads and on threads you've attached to a customer record. Meta only accepts Page replies inside its messaging window; a reply outside it fails with an error and is logged as failed.

Disconnecting

If you need to turn the connection off, go back to Settings → Integrations → Facebook Messenger and click Disconnect. You'll see a confirmation prompt: "Disconnect Facebook Messenger? Messages already pulled into the Inbox stay; no new ones will sync."

Confirming that prompt marks the connection inactive — it does not delete the connection record or erase the stored token. Messenger stops pulling in new conversations immediately, but everything already in your Inbox stays put, and your connection history is preserved. When you're ready to reconnect, just paste your Page ID and Page Access Token again; SalesThumb reactivates that same connection rather than starting from scratch.

A note on demo mode

If you haven't connected a real Page yet, the Facebook Messenger page and Inbox show clearly labeled demo data so you can see how the feature works before you commit to setting up a Meta App. Once you paste in a real Page ID and Page Access Token and click Connect, demo mode turns off and everything switches to your live conversations.

Need help? Email info@roffik.com.

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General product and business information, not legal, tax or financial advice.